Category: Business strategy

If you can lease then why buy if you can rent then why lease if you can borrow then why rent? Always choose short-term borrowing over long-term borrowing. ‘ Preserve cash ‘ This is the no. 1 rule for starting the business.

The success of any business lies in its business model. It is the idea behind the business that helps it to grow and become successful. The degree to which your business can achieve success depends on how powerful your idea is.

What is Market Development Strategy? with Example Market development strategy is a business expansion strategy whereby a company expands its customer base or buyers of its product by entering into a new market with the same product.

Market penetration is the first quadrant of Ansoff matrix. This strategy emphasizes over the concept of expansion of business within the same market by enhancing the market share.